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Tanzania Tourism Sector Report 2015: Record Of Arrivals In 2014

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The Tanzanian tourism sector plays a significant role in the Tanzanian economy. According to the Permanent Secretary of the Tanzania Ministry of Tourism and Natural Resources, Dr. Adelhelm Meru, in 2014 alone tourism generated around USD 2 billion which constitutes 25% of Tanzania’s foreign exchange earnings, it is at the forefront of the contribution to the country’s economy representing 17% of Tanzania’s GDP in 2014, and directly employs around 600,000 people and up to 2 million people indirectly.

The Tanzanian tourism offer counts with one of the richest wildlife, 6 world heritage sites and exotic beaches in the world.

Tanzania’s wildlife resources are considered among the finest in the world and include the Serengeti plains which hosts the largest terrestrial mammal migration in the world, the Ngorongoro Crater, the world’s largest intact volcanic caldera and home to the highest density of big game in Africa, and Africa’s highest mountain Kilimanjaro.

Tanzania received a record 1.1 million international visitor arrivals in 2014, mostly from Europe, the US and Africa, versus 582,807 in 2004, increasing at a rate of around 10% per annum.

This is also the result of the Tanzanian government strategies and policies that have been introduced the last 20 years to improve and develop the Tanzania tourism sector, establish the country as a prime safari and beach destination in Africa and raise the sector’s contribution to the country’s outcome.

According to the World Travel & Tourism Council (WTTC) the direct contribution of Travel & Tourism to the Tanzanian GDP was TZS 2,975.6 billions or 5.1% of total GDP in 2014.

During the same period the total contribution was TZS 8,252.7 billions or 14.0% of Tanzania’s GDP.

Travel & Tourism directly supported 467,000 jobs or 4.3% of total employment in Tanzania and 12.2% of total employment with 1,337,000 jobs.

Tanzania currently ranks in 109th position in the world in terms of Travel & Tourism Competitiveness with a score of 3.46 and with Switzerland topping the list with a score of 5.66 according to WTTC.

In the Sub Saharan region, Tanzania ranks 12th with Seychelles leading the group with a punctuation of 4.51.

Tanzania also ranks 82nd out of 184 countries in terms of travel and tourism sector size according to WTTC, and ranks 9th in terms of the sector’s long-term growth.

By 2025, Tanzania’s tourism sector is expected to grow at a rate of 6.2% per annum, against an expected world average growth of 3.7% according to WTTC.

Table Of Contents:

History Of Tanzanian Tourism

Tanzania Tourism Offer

Tanzania Geography And Climate

Tanzania Tourism Products

Tanzania Tourism Circuits

Hunting In Tanzania

Tanzania Tourism Infrastructure

Tanzania Tourism Statistics

Economic Relevance Of Tanzania’s Tourism

Tanzania Tourism Policy & Strategy

Investment Opportunities In Tourism In Tanzania


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